marketing

Mumbai: The year 2020 was unprecedented in many ways, but what was undeniably phenomenal was the rise of the crypto world,…
  • IWorld August 4, 2022

GUEST ARTICLE: 96% of NFT projects will fail, and why?

Mumbai: The year 2020 was unprecedented in many ways, but what was undeniably phenomenal was the rise of the crypto world,…

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Mumbai: The year 2020 was unprecedented in many ways, but what was undeniably phenomenal was the rise of the crypto world,…
  • IWorld August 4, 2022

GUEST ARTICLE: 96% of NFT projects will fail, and why?

Mumbai: The year 2020 was unprecedented in many ways, but what was undeniably phenomenal was the rise of the crypto world,…

Read More
MUMBAI: GroupmM’s Wavemaker has bagged the media account for Truecaller.  The account was won following a multi-agency pitch. The…
  • Advertising July 27, 2022

Wavemaker wins media account for Truecaller

MUMBAI: GroupmM’s Wavemaker has bagged the media account for Truecaller.  The account was won following a multi-agency pitch. The…

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Mumbai: Sony Pictures Networks India has appointed Rachin Khanijo as the marketing head. Earlier, he was associated with Beginnen…
  • Television July 26, 2022

Rachin Khanijo joins Sony Entertainment Television as marketing head

Mumbai: Sony Pictures Networks India has appointed Rachin Khanijo as the marketing head. Earlier, he was associated with Beginnen…

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MUMBAI: How much does talking about brands and products impact sales? And how do businesses tap into this power? Over 90 per cent…
  • Marketing July 18, 2022

Over 90% of shoppers actively seek out comments about brands on social media before buying: Twitter & Publicis media research

MUMBAI: How much does talking about brands and products impact sales? And how do businesses tap into this power? Over 90 per cent…

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Mumbai: After a 16-year long stint with the bottled water brand Bisleri International as director – marketing & business…
  • Marketing July 15, 2022

Bisleri’s Anjana Ghosh steps down as international director – marketing & business development

Mumbai: After a 16-year long stint with the bottled water brand Bisleri International as director – marketing & business…

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Mumbai: Netflix brand and content marketing lead Dipashree Das has moved on after a six-year association. Based out of Mumbai,…
  • IWorld July 6, 2022

Netflix’s brand & content marketing lead Dipashree Das moves on

Mumbai: Netflix brand and content marketing lead Dipashree Das has moved on after a six-year association. Based out of Mumbai,…

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Mumbai: The Indian audio and music landscape has undergone a paradigm shift in the past few years. On-demand audio content and…
  • IWorld July 5, 2022

TCH 2022: How to drive the next wave of growth in the digital audio ecosystem

Mumbai: The Indian audio and music landscape has undergone a paradigm shift in the past few years. On-demand audio content and…

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MUMBAI: Zoom Video Communications has announced that Greg Tomb will join the company as president effective from 7 June 2022.…
  • IWorld June 8, 2022

Greg Tomb joins as president of Zoom

MUMBAI: Zoom Video Communications has announced that Greg Tomb will join the company as president effective from 7 June 2022.…

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MUMBAI : With Covid-19 behind us and all restrictions easing up, it is hardly surprising that things are returning to pre-…
  • Television June 1, 2022

Guest Column: How multi-channel marketing strategy works post pandemic

MUMBAI : With Covid-19 behind us and all restrictions easing up, it is hardly surprising that things are returning to pre-…

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