ASCI

Mumbai: In recent times, several advertisements have faced controversy with various individuals or groups objecting to them.…
  • Advertising January 13, 2022

What India Takes Offence To : ASCI reveals six major triggers in adverts

Mumbai: In recent times, several advertisements have faced controversy with various individuals or groups objecting to them.…

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Mumbai: Lux Cozi has won the legal battle against Amul Macho regarding its latest advertisement starring actor Varun Dhawan. In a…
  • Advertising September 27, 2021

Battle of the boxers: ASCI dismisses Amul Macho's complaint against Lux Cozi

Mumbai: Lux Cozi has won the legal battle against Amul Macho regarding its latest advertisement starring actor Varun Dhawan. In a…

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Mumbai: The Advertising Standards Council of India (Asci) is all set to update its guidelines and procedures according to the…
  • Marketing August 11, 2021

ASCI unveils new brand identity, steps up focus on digital

Mumbai: The Advertising Standards Council of India (Asci) is all set to update its guidelines and procedures according to the…

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Mumbai: Advertisers now have a clear set of guidelines on which they can base their influencer driven ads/commercials. Industry…
  • IWorld May 27, 2021

Asci unveils final guidelines for influencer advertising on digital media

Mumbai: Advertisers now have a clear set of guidelines on which they can base their influencer driven ads/commercials. Industry…

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Mumbai: India’s leading FMCG major Dabur India Limited Tuesday announced the launch of Dabur Kovirakshak Kit that includes…
  • Marketing May 27, 2021

Dabur dons Kovirakshak kit, as ASCI doffs Chyawanprash ad

Mumbai: India’s leading FMCG major Dabur India Limited Tuesday announced the launch of Dabur Kovirakshak Kit that includes…

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MUMBAI: What started as a seed of an idea to explore India’s vast coastline as a marketing medium led to a whole new and unique…
  • Advertising April 6, 2021

How Broadcoasters' LED screens are lighting up the Mumbai coastline

MUMBAI: What started as a seed of an idea to explore India’s vast coastline as a marketing medium led to a whole new and unique…

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MUMBAI: Advertising industry watchdog Advertising Standards Council of India (ASCI) on Monday announced that it has become a…
  • Advertising March 30, 2021

ASCI joins UN Women's gender programme Unstereotype Alliance

MUMBAI: Advertising industry watchdog Advertising Standards Council of India (ASCI) on Monday announced that it has become a…

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KOLKATA: Sparking a new controversy, the streaming service SonyLIV runs commercials for liquor brands between breaks. It appears…
  • IWorld August 24, 2020

OTT platform runs commercials for liquor brand, report says

KOLKATA: Sparking a new controversy, the streaming service SonyLIV runs commercials for liquor brands between breaks. It appears…

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NEW DELHI: The race to create Covid2019-protective products is on. Indian fashion retail brands such as Donear, Arvind, and…
  • Marketing July 29, 2020

Brands boost sales with SARS Cov2 virus-killing fabrics; ASCI warns against advertising without proof

NEW DELHI: The race to create Covid2019-protective products is on. Indian fashion retail brands such as Donear, Arvind, and…

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MUMBAI: The Advertising Standards Council of India (ASCI) has called out popular brands like Kissan Ketchup (HUL), Bajaj Pulsar (…
  • Advertising May 1, 2020

ASCI calls Kissan Ketchup, Oxylife ads misleading

MUMBAI: The Advertising Standards Council of India (ASCI) has called out popular brands like Kissan Ketchup (HUL), Bajaj Pulsar (…

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