KL Rahul

NEW DELHI: IPL’s electrifying debut aired on 18 April, 2008, and India has been hooked ever since. Every year, more and more…
  • Marketing October 10, 2020

How IPL anthems helped popularise the brand

NEW DELHI: IPL’s electrifying debut aired on 18 April, 2008, and India has been hooked ever since. Every year, more and more…

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NEW DELHI: From Bollywood to cricket. That’s the path fintech brand BharatPe is taking. Bharat Pe, which is positioned as the one…
  • Marketing October 1, 2020

BharatPe banks on cricket for next growth phase

NEW DELHI: From Bollywood to cricket. That’s the path fintech brand BharatPe is taking. Bharat Pe, which is positioned as the one…

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