Kantar

NEW DELHI: In today’s experience era, majority of CEOs believe customer centricity is essential for driving business growth.…
  • Marketing August 7, 2020

DMart is most preferred brand for grocery: Kantar CX+ report

NEW DELHI: In today’s experience era, majority of CEOs believe customer centricity is essential for driving business growth.…

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KOLKATA: Contrary to popular belief that Indians don’t pay for content, Kantar’s ICUBE 2019 report has found that SVOD has seen a…
  • IWorld July 30, 2020

SVOD sees 82% growth in urban India

KOLKATA: Contrary to popular belief that Indians don’t pay for content, Kantar’s ICUBE 2019 report has found that SVOD has seen a…

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KOLKATA: In the wake of the government of India banning 59 popular Chinese Apps, Kantar, has released insights on the impact of…
  • IWorld July 21, 2020

Chinese app ban leads to higher uptake of Facebook, Instagram: Kantar

KOLKATA: In the wake of the government of India banning 59 popular Chinese Apps, Kantar, has released insights on the impact of…

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NEW DELHI: Going contact-free is gradually becoming the new normal but Indian businesses still have a long way to go. Kantar,…
  • Advertising July 15, 2020

Cash rules but urban Indian businesses record growth in digital payment: Kantar

NEW DELHI: Going contact-free is gradually becoming the new normal but Indian businesses still have a long way to go. Kantar,…

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NEW DELHI: According to Kantar’s Brand Footprint 2020 report, brands including Parle, Amul, Clinic Plus, Britannia and Ghadi…
  • Marketing July 12, 2020

Covid2019 did not upset top brands’ growth: Kantar report

NEW DELHI: According to Kantar’s Brand Footprint 2020 report, brands including Parle, Amul, Clinic Plus, Britannia and Ghadi…

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MUMBAI: Persistent safety concerns, financial pressures and sticky new behaviours mean consumers will not return to pre-pandemic…
  • Marketing June 17, 2020

Value and innovation are essential for brands in the post-pandemic recession

MUMBAI: Persistent safety concerns, financial pressures and sticky new behaviours mean consumers will not return to pre-pandemic…

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MUMBAI:  Consumers don’t want brands to stop advertising and it must not be exploitative, says Kantar's new study. Majority also…
  • Marketing April 7, 2020

Consumers don’t want brands to stop advertising despite COVID-19: Kantar study

MUMBAI:  Consumers don’t want brands to stop advertising and it must not be exploitative, says Kantar's new study. Majority also…

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MUMBAI:  Consumers don’t want brands to stop advertising and it must not be exploitative, says Kantar's new study. Majority also…
  • Marketing April 7, 2020

Consumers don’t want brands to stop advertising: Kantar study

MUMBAI:  Consumers don’t want brands to stop advertising and it must not be exploitative, says Kantar's new study. Majority also…

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MUMBAI: The COVID19 crisis has changed the average Indian’s life. With schools and colleges being shut coupled with corporates…
  • IWorld March 26, 2020

Time spent on OTT audio streaming apps goes up by 42%

MUMBAI: The COVID19 crisis has changed the average Indian’s life. With schools and colleges being shut coupled with corporates…

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MUMBAI: Kantar, in association with VTION, has launched OTT Audience Measurement Insights for audio streaming platforms at a time…
  • IWorld February 25, 2020

Kantar's OTT audience measurement aims to be industry currency

MUMBAI: Kantar, in association with VTION, has launched OTT Audience Measurement Insights for audio streaming platforms at a time…

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