BARC India
- Television December 4, 2020
There will be a ‘Mahabharat’ between TV & OTT: BARC’s Sunil Lulla
MUMBAI: BARC India CEO Sunil Lulla is in a unique position, being at the helm of a body which is the only industry currency for…
Read More- Television December 3, 2020
BARC week 47: Sony Sab returns to form
MUMBAI: Sony Sab has regained its position on pay platform, replacing Zee TV on the second spot in week 47 (Saturday 21 November…
Read More- Television December 2, 2020
BARC India renames impressions to average minute audience (AMA)
MUMBAI: Keeping in line with global television measurement standards, BARC India will transition from using the term ‘impressions…
Read More- Television November 26, 2020
BARC week 46: Sony Sab replaces Colors in urban market
MUMBAI: Sony Sab has replaced Colors on second spot in the urban market in week 46 (Saturday, 14 November 2020 to Friday, 20…
Read More- Television November 25, 2020
Screentime of sports celebrities grew in IPL 13 ads, says BARC
MUMBAI: IPL 13 was the much-needed break that enlivened Indian audiences from the Covid2019 pandemic-induced gloom. While the…
Read More- Television November 20, 2020
BARC week 45: Star Plus, Zee TV & Sony Sab retain top spots in pay platform
MUMBAI: Star Plus, Zee TV and Sony Sab have retained their hold as the top three channels on pay platform in week 45 (Saturday 7…
Read More- Television November 12, 2020
Barc week 43: Sony Sab replaces Colors on pay platform
MUMBAI: Zee TV has retained the second spot on pay platform in week 44 (Saturday 31 October 2020 to Friday 6 November 2020) of…
Read More- Television November 5, 2020
BARC week 43: Zee TV retains second spot on pay platform
MUMBAI: Zee TV continued to hold on to the second spot on pay platform in week 43 (Saturday 24 October 2020 to Friday 30 October…
Read More- Television October 29, 2020
BARC week 42: Zee TV bags second spot on pay platform
MUMBAI: Zee TV displaced Colors to bag the second spot on pay platform in week 42 (Saturday 17 October 2020 to Friday 23 October…
Read More- Television October 22, 2020
BARC week 41: Colors retains second spot on pay platform & urban market
MUMBAI: Zee TV displaced Sony Sab to bag the third spot on pay platform in week 41 (Saturday 10 October 2020 to Friday 16 October…
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