Marketing News

  • Marketing August 9, 2020

Brands go creative for 2020 mood calendar meme trend

NEW DELHI: If people could borrow something from Harry Potter this year, it would probably be the time turner. Who wouldn’t want…

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  • Marketing August 7, 2020

Tourism Australia says need of the hour is to educate customers

NEW DELHI: Since the announcement of various unlock phases, business and economic activities have gradually resumed. However, the…

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  • Marketing August 7, 2020

Equitas Small Finance Bank Limited is now the official retail banking partner of Chennai Super Kings

Equitas Small Finance Bank Limited (the “Bank”), the largest small finance bank ("SFB") in India in terms of number of banking…

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  • Marketing August 7, 2020

BARC week 30: Rummy Circle returns to the list

NEW DELHI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the…

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  • Marketing August 7, 2020

DMart is most preferred brand for grocery: Kantar CX+ report

NEW DELHI: In today’s experience era, majority of CEOs believe customer centricity is essential for driving business growth.…

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  • Marketing August 7, 2020

Jubilant FoodWorks forays into FMCG category with 'ChefBoss'

NEW DELHI: Jubilant FoodWorks Ltd (JFL), one of the largest foodservice companies in India and master franchisee of Domino's…

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  • Marketing August 7, 2020

Tourism Australia expects staycations to pick up

NEW DELHI: Since the announcement of various unlock phases, business and economic activities have gradually resumed. However, the…

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  • Marketing August 7, 2020

Hotel industry realigns marketing strategies to manage empty rooms

NEW DELHI: Undoubtedly, the hospitality industry is one of the worst hit due to Covid2019. Though the government has lifted major…

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  • Marketing August 6, 2020

Brands need to motivate consumers to buy during Onam

MUMBAI: As Kerala preps itself for Onam celebrations, brands are trying to recoup some of the profits that had been forsaken…

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  • Marketing August 5, 2020

Onam to fuel growth of Kerala’s retail market

NEW DELHI: Onam celebrations in Kerala are about to begin and it is indeed a great time for brands and retailers to go big on…

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