Marketing News

  • Marketing May 31, 2020

Expect completely new approach to employee policies: DDB Mudra's Rita Verma

MUMBAI: The Covid2019 outbreak has pushed HR departments to the top of the priority chain. The challenge before them is to…

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  • Marketing May 21, 2020

Siyaram's lost 25% of business during lockdown, expecting better festive season

NEW DELHI: Siyaram’s is looking forward to exploring marketing activities in the coming festive season, starting October, but…

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  • Marketing May 12, 2020

Brands and their digital-first avatars

NEW DELHI: We are the natives of a digital world. Most of the resources that were earlier physical for us have turned into…

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  • Marketing May 6, 2020

ACC Trust's social aid to migrant labourers, underprivileged

NEW DELHI: Businesses not only have access to several resources but also outreach to distribute them within the society. In times…

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  • Marketing May 4, 2020

How Covid2019 gives digital boost to fitness brands

MUMBAI: Stay home but stay fit, come what may! Gyms, like all public places, were also shut due to the restrictions on account of…

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  • Marketing May 2, 2020

Cadbury Dairy Milk replaces logo with 'Thank You'

MUMBAI: Leading snacking company Mondelez India has launched a limited-edition Cadbury Dairy Milk ‘Thank You’ bar in recognition…

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  • Marketing April 30, 2020

Cadbury Dairy Milk gets major rebranding in 50 years

MUMBAI: Britain-headquartered confectionery giant Cadbury has done its first major rebranding in 50 years for its flagship…

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  • Marketing April 28, 2020

How brands position and compete during Covid2019

The world has come to a literal standstill in the wake of the deadly Covid-2019 pandemic. It wouldn’t be wrong to say that all of…

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  • Marketing April 27, 2020

Dabur proactive in the Covid-2019 crisis: Rajiv Dubey

NEW DELHI: The ongoing economic and social implications of the Covid2019 pandemic and lockdown induced by it have prompted every…

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  • Marketing April 27, 2020

Dabur proactive in the COVID-19 crisis: Rajiv Dubey

NEW DELHI: The ongoing economic and social implications of the Covid2019 pandemic and lockdown induced by it have prompted every…

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