IPL

MUMBAI: IPL 13 was the much-needed break that enlivened Indian audiences from the Covid2019 pandemic-induced gloom. While the…
  • Television November 25, 2020

Screentime of sports celebrities grew in IPL 13 ads, says BARC

MUMBAI: IPL 13 was the much-needed break that enlivened Indian audiences from the Covid2019 pandemic-induced gloom. While the…

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MUMBAI: Chennai Super Kings (CSK) is the IPL team with the biggest and most hardcore fanbase, a study by Ormax Media has revealed…
  • Television November 25, 2020

IPL has 86 million fans in India: Ormax Media study

MUMBAI: Chennai Super Kings (CSK) is the IPL team with the biggest and most hardcore fanbase, a study by Ormax Media has revealed…

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Mumbai: Star India delivers the biggest IPL ever in the history of the tournament. From swashbuckling young talent, exciting…
  • Television November 20, 2020

IPL season 13 clocks 400 billion minutes of consumption

Mumbai: Star India delivers the biggest IPL ever in the history of the tournament. From swashbuckling young talent, exciting…

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KOLKATA: It has been only one year since Disney+ entered the streaming war but the growth has been phenomenal. The streaming…
  • IWorld November 13, 2020

The Walt Disney Co’s Q4 gains: IPL boosts Disney+Hotstar subs

KOLKATA: It has been only one year since Disney+ entered the streaming war but the growth has been phenomenal. The streaming…

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NEW DELHI: IPL 13 was the most awaited live property of the year, especially after Covid2019 turned us all into house-bound…
  • Television October 30, 2020

IPL 13 scores better than IPL 12

NEW DELHI: IPL 13 was the most awaited live property of the year, especially after Covid2019 turned us all into house-bound…

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NEW DELHI: In India, there are two things that people lose their minds over: cricket and festivals. And the IPL is a festival of…
  • Marketing October 13, 2020

Myntra leverages IPL to expand reach & diversify its brand image

NEW DELHI: In India, there are two things that people lose their minds over: cricket and festivals. And the IPL is a festival of…

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NEW DELHI: ESP Properties, the entertainment, and sports division of GroupM  cited that the IPL 2020 sponsorship crossed the ₹…
  • Marketing October 12, 2020

IPL team sponsorship crosses ₹ 500 cr mark this year, GroupM’s ESP Properties

NEW DELHI: ESP Properties, the entertainment, and sports division of GroupM  cited that the IPL 2020 sponsorship crossed the ₹…

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NEW DELHI: IPL’s electrifying debut aired on 18 April, 2008, and India has been hooked ever since. Every year, more and more…
  • Marketing October 10, 2020

How IPL anthems helped popularise the brand

NEW DELHI: IPL’s electrifying debut aired on 18 April, 2008, and India has been hooked ever since. Every year, more and more…

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NEW DELHI: Dream 11 IPL has started with a bang as the much awaited tournament clocked over 269 million viewers in its opening…
  • Television October 1, 2020

IPL clocks 269 million viewers in opening week: BARC-Nielsen

NEW DELHI: Dream 11 IPL has started with a bang as the much awaited tournament clocked over 269 million viewers in its opening…

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NEW DELHI: From Bollywood to cricket. That’s the path fintech brand BharatPe is taking. Bharat Pe, which is positioned as the one…
  • Marketing October 1, 2020

BharatPe banks on cricket for next growth phase

NEW DELHI: From Bollywood to cricket. That’s the path fintech brand BharatPe is taking. Bharat Pe, which is positioned as the one…

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